Embroidery Business The Art Of Haggling

How frequently do you hear, “Is this your best price? Or “I can get it for a better price at XYZ Embroidery…” or my personal favorite “Just make it look good, but I only want to spend X…” Most of us have heard many versions of these comments every single day. What your customer really […]

Growing Your Business – Word of Mouth

It’s very common for businesses to stagnate. Whether it’s because you get so busy creating product that you don’t have time invest in growing, you’re comfortable the way things are, or you’re not sure how to grow your business. There’s a saying in business that if you’re not moving forward, you’re falling behind. And that’s […]

Keeping Your Competitive Advantage in the Custom Products Industry

As a business owner in the custom products industry, it’s important to keep your competitive advantage. Whether you are creating amazing t-shirts for the local sports teams or you’re known as the “Embroidery Queen” of your local town. Keeping on top of your competition will require persistent work and a workable strategy. You’ll need to […]

The E-Myth & Working ON Your Business

Sometimes we get so caught up in producing work, that we don’t take time to step away and think about our business as a whole. We spend so much time working IN the business that we don’t work ON the business. So what does it mean to work ON the business? It stands to reason […]

Avoiding Common Mistakes in the Embroidery Business

You’ve decided to start an embroidery business. You’ve research machines and supplies, and you’ve got a space set aside to do your work in. To help you ensure you’re successful we want to highlight some of the common mistakes that people make when starting a business, and how you can avoid them. What do you […]

Heat Press Options

Heat Presses for Custom T Shirts, Caps and More ColDesi looked long and hard at the heat presses that are available in the market before we started offering the Hotronix line of products. We looked hard because the right heat press is at the core of a successful custom products business, and our customers are […]

Creating Customer Experience

Whether you’re a first-time embroidery business owner, or if this is your second year in the industry and looking to grow sales even further – it’s important that before long-term success can happen there are some things we need from our team. We should always be evaluating what works best for us as well as how others might […]

Things to Think of When Buying Blank T-Shirts

Custom printing on plain t-shirts is a popular way to promote businesses, events, and organizations. But with so many different types and styles of plain t-shirts available, how do you choose the best one for your needs? When it comes to choosing t-shirt blanks for your business, quality is key. With so many different options on […]

Creating Home Décor with a Commercial Embroidery Machine

Whether you’re looking to create unique home décor items or start your own business, a commercial embroidery machine can be a great investment. One of the profit highways you can jump on with an embroidery machine is creating great-looking and unique home decor items Selling home decor is a great way to make money using a […]

Building a Successful Home Based Embroidery Business

In the custom embroidery business, you’ll find a lot of home based businesses. Why? Because it can provide people with opportunities to earn extra income and/or take control of their time and income. It can be very successful, if it’s managed the right way. Too often people jump into a home based embroidery business without […]