About Stephanie Appleby

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So far Stephanie Appleby has created 30 blog entries.

Counting Pennies in the Custom Embroidery Business

Especially when you're just starting out in your custom embroidery business or t-shirt transfer business there's a lot of focus on paying attention to costs. While we want to emphasize that you shouldn't just be spending money left, right, and [...]

Counting Pennies in the Custom Embroidery Business 2017-05-19T16:53:50+00:00

Buying Customers – Marketing and Advertising

We've talked previously about knowing the value of a customer. And if you haven't had a chance to evaluate each of your customers to determine their lifetime value, you're going to want to run those numbers before you determine how much you can/should [...]

Buying Customers – Marketing and Advertising 2017-05-19T16:53:50+00:00

Commercial Embroidery Machine Return on Investment

Does an Investment in a Commercial Embroidery Machine Make Sense? A question we get asked a lot is how does a commercial embroidery machine pay for itself and pay itself off. To give you some ideas we’re going to use two [...]

Commercial Embroidery Machine Return on Investment 2017-05-19T16:53:51+00:00